← Case Studies / Lone Star Plumbing
Trades

Lone Star Plumbing

Fleet rebrand, 12 trucks — phone calls tripled in 60 days.

Outcome

Inbound "saw your truck" calls jumped from ~2/month to 14/month within 60 days of the rebrand.

The challenge

Lone Star Plumbing had been in business 11 years but looked like a startup. Twelve work trucks driving around Austin with faded vinyl, mismatched logos across vehicles, and a phone number you couldn't read past 30 feet. Referrals were good. New inbound was nearly zero.

What we made

Item Quantity Spec / Notes
Full vehicle wraps 12 trucks 3M IJ180Cv3 cast vinyl, 5-year warranty, reflective accents
Unified logo placement All 12 vehicles Phone number readable at 100 ft, consistent brand colors
Door lettering package 12 vehicles DOT-compliant, laminated for longevity
Turnaround
3 weekends — wrapped 4 trucks per weekend to keep the fleet operational.
Total investment
$1k–$3k per truck
$1,800/truck × 12 = $21,600 full fleet investment

"Before, people would see our truck and not even notice it. Now I get calls that start with 'I saw your truck on 183.' That didn't happen once in 11 years."

— Owner, Lone Star Plumbing

Need something similar?

Get a free quote →

More Trades wins

Trades
Apex HVAC
8 techs, 6 vans, 50 jobsite signs — plus a recurring refresh every 6 months.

Your business next

Your story could be next.

Tell us what you need. We'll quote it within 1 business day — no calls, no pressure.

Get a free quote →